My projects: SUGG (M, KS), CRZST, SYNONS, URLS, SIMILAR, Misc: 3Dengine, UniteHowTo, FliCC, My blog.
Old/abandoned: TheRarestWords (TcCrnch).
Hi, I'm Slava V. and I develop those projects in free time. rarestwords@mail.ru

Subscribe to new topics If you make a bad PR decision:

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If you make a bad PR decision for the first time, you really should:
  • skip it. Repeat the bad PR decision to figure out if it really was bad   
  • figure out what went wrong and not repeat it.   
If you make a bad PR decision you should always:
  • deny   
  • admit it rather than make lame excuses.   
If you make a bad PR decision you should never:
  • add new false statements to back up original announcement   
If you make a bad PR decision you might like this about it:
  • you get a lot of community participation.   
  • very few understood that it was PR at all   
If you make a bad PR decision you won't be happy to know that:
  • most people see right through our 'explanations'   
If you make a bad PR decision then you could enjoy similar things/activities:
If you want to really make a bad PR decision you should have those things:
  • why communicate at all? Make PR decision for yourself   
  • poor internal communications to ensure the maximum amount of inconsistant statemtns and actions by employees   
If you make a bad PR decision and you want to push the limits, try to:
  • make 2 more statements. The second denying the first "bad" PR, and the third, denying the second. When everyone gets confused, make a statement denying the 3 previous   
  • just admit you were wrong, apologize and take corrective action.   
When you make a bad PR decision it is not the same as ... because ...:
  • the problem you tried to handle through communication because it adds fuel to the fire   
When you make a bad PR decision it is essentially the same as ... because ...:
  • any other bad business decision because it can seriously hurt your business   
  • while two bad PR decisions deny each other for good   
When you make a bad PR decision your "mortal enemies" are:
  • giib answers, cover-ups and other attempts to justify.   
These sites will help you when you make a bad PR decision:
  • communication.howstuffworks.co m/how-public-relations-works3. htm   
You know it's the last time you make a bad PR decision when:
  • you go out of business.   
When you make a bad PR decision and fail it's probably because:
  • it wasn't that bad   
  • you weren't being honest with yourself and others.   
What would be different in the idea (you make a bad PR decision) if you had a million dollars:
  • unfortunately, not a damn thing.   
  • i admit   
If you make a bad PR decision it's probably because:


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